In June, UREEQA Moved Much Further into the Public Eye
In June, UREEQA welcomed summer with a bang as the blockchain-powered platform for protecting, managing and monetizing creative work dramatically bolstered its public profile.
Critically, it was the inaugural month for our NFT 2.0 Marketplace, which launched with auctions for our debut Community Qard, “Crypto Kong.” Our very first sealed auction for that Qard resulted in a $7,000 winning bid, and we’ve since begun to roll out a second Qard as the series — designed to grant our loyal Tokenholders opportunities to gain perks as well as increased access to the UREEQA brain trust by acquiring collectible “persona” NFTs — continues to evolve.
The Qards make up the world’s first truly, publicly and transparently authenticated set of collectible NFT cards, enabling buyers to become a part of digital collectible history.
But that wasn’t all that was buzzworthy at UREEQA in June.
We wrapped up the month with our public minimum viable product (MVP) launch, which was our way of swinging our doors open to the world.
Following four months in a closed beta that saw UREEQA successfully validate and Responsibly Mint™ work from several renowned Creators across a variety of fields (including BK the Artist, Vapor95, and Bryce Soderberg from Lifehouse), our revolutionary platform went live for anyone to register as a Creator and/or Validator as part of our public beta.
Moving forward, registered Creators will have their work placed in free staking pools where community members will nominate creations to be Responsibly Minted™ on the UREEQA platform. Work submitted to the staking pools will be displayed and reviewed by community members on the website’s Community page. If your creative work is nominated to be validated, you can then enter it into a pool for private sponsorship or pay to enter it into the public beta yourself.
“The birth of the Marketplace and the public launch of the platform truly indicate the speed at which we’re now operating,” UREEQA VP of Business Development Rakan Aown said. “Nothing represents our philosophy and our product quite like those two elements, and now they’re both on display for the world. It’s only a matter of time before momentum generated by these developments makes us unstoppable.”
UREEQA also has a sweet new partner in 0Chain, as the world’s most advanced blockchain and decentralized storage platform officially joined forces with us at the end of the month. The lauded partnership will allow UREEQA to implement a security protocol that will integrate 0Chain’s decentralized storage layer, resulting in maximum security for the data attached to the NFTs in our Marketplace, plus the potential for a whole lot more.
“UREEQA’s focus has always been on making sure everything is done correctly and thoroughly so that we can insulate those entrusting us with their Creations, their purchases or both,” Aown said of the deal with 0Chain. “Our partnership with 0Chain represents yet another way for us to offer our customers the ultimate product when it comes to safety, security and usability.”
Early in the month, we also introduced the public to veteran music industry leader Scot McCracken, who will oversee the platform’s soon-to-be-launched music publishing admin business.
“If we can play a role in changing the current model, not only is that tremendous business economically, but it’s doing good,” McCracken said of his new gig with UREEQA. “It’s making a difference in people’s lives and it’s elevating the level of content, which is desperately needed. That’s the stuff that makes me think this is groundbreaking.”
And in a critical development behind the scenes, we teamed up with the world’s leading blockchain public relations firm, The Transform Group, in order to amplify our voice within and beyond the crypto space.
“We’ve always made a point to hire and partner with the absolute best the business world has to offer, whether that be in research and development, legal, strategy, community engagement, communications or any other facet of the industry,” UREEQA CEO Harsch Khandelwal said. “Now, we’ve got the best crypto PR firm in the world embracing us as a client, and we’re confident they’ll provide us a megaphone so that we can reach an even wider array of potential customers and partners across the planet.”
On top of that, Khandelwal himself made waves in an intriguing June 10 AMA with The Gem Hunters, and the CEO followed that up with an appearance on a panel to discuss NFT copyright and ownership issues at the DeFi Summit on June 14.
“It was a magical month for us,” Khandelwal said, “but we truly are just getting started and we aren’t taking a summer break. Not only will the platform and the Marketplace really take off in July, but we’re on the verge of making our most monumental Advisor announcement yet.”
Khandelwal likes to remind those in the UREEQA orbit that the company had to walk before running. The pace is becoming brisk, and the summer heat isn’t slowing us down.
The UREEQA platform strives to protect Creators’ work, their rights and their revenue by harnessing the power of blockchain technology.
Established in Canada in 2020, UREEQA will modernize the inefficient and bureaucratic systems currently in place for copyright, patent, industrial design and trademark protection. By building a robust and compelling Package of Proof for source creative work, UREEQA only mints Validated NFTs to represent creative rights. This helps keep buyers safe by giving them confidence that the work they are purchasing was minted by the smart contract approved by the Creator of the work and is therefore authentic.
UREEQA provides value and opportunities for its Creators, Validators and Tokenholders via URQA, the token at the heart of the UREEQA ecosystem.
For more information on UREEQA and upcoming announcements please visit our website UREEQA, join our Telegram channel here, and follow us on Twitter here.
Statements in this article, including any statements relating to UREEQA’s future plans and objectives or expected results, may include forward-looking statements. Forward-looking statements are based on numerous assumptions and are subject to all of the risks and uncertainties inherent in technology development and commercialization. As a result, actual results may vary materially from those described in the forward-looking statements.